Can Mobile Applications Make Profits in the Healthcare Market Through Service Optimization? – AiThority | Hot Mobile Press

Service optimization in healthcare management can transform the existing infrastructure of any country. With the advent of AI, automation and cloud computing, healthcare systems can envision a future where every citizen has seamless access to mobile personalized care and therapy. The US healthcare market is one of the largest centers of innovation in the world. It continues to grow at a tremendous rate. In 2020, it grew 9.7 percent and posted $4.1 trillion in revenue. Currently, US federal agencies spend between $10,000 and $13,000 per US citizen on various healthcare programs. Despite spending so much on individual healthcare, the US lags behind many countries, particularly in how the optimization of healthcare services is measured by the ultimate outcomes of each treatment or diagnosis.

Service patterns in the healthcare market vary greatly, as does the performance of the apps used to streamline various operations. Health technology experts surveyed from around the world recognize that the broad usage patterns of mobile applications by the modern health workforce have led to significant changes in the operational dynamics of the health care industry. These are primarily evolving around big data intelligence, data analytics, AI-based patient care management, chatbots and virtual assistants, mobility, and the Internet of Things or IoT. For most healthcare facilities around the world, the outbreak of the pandemic in March 2020 has eased the need to accelerate adoption and technological intervention to increase productivity at scale. These, in turn, have enabled healthcare companies to increase revenue through service optimization.

The digital healthcare market: a snapshot

According to top sources, the total number of health applications in the Apple Store and Google Play Store has exceeded 50,000. Users have so many options to subscribe to the healthcare services provided by these mobile applications. Accenture, a US-based consulting firm, has stated that nearly 74% of patients worldwide have found easy and accessible treatment and medical guidance in mobile applications. Today there are health apps for everyone – for patients, doctors, nurses, pharmacists and pathologists.


In 2019, the digital healthcare market was valued at $106 billion. International media sources claim that the digital health market is expected to grow at a compound annual growth rate (CAGR) of 28.5% between FY2020 and FY22. With these facts in mind, technology experts say mobile applications will be the main driver of the increase in support. But how exactly will mobile applications transform the global digital health market? Industry experts recognize that mobile applications can help in the healthcare space by:

  • Optimize time management
  • Keeping medical records and facilitating digital access to clinical information
  • Submission of clinical data and template for future records
  • Engage patients with useful content and resources
  • Making doctors available right at patients’ doorsteps
  • Monitoring, storing and creating referrals of clinical data
  • Facilitate the decision-making process with real-time health and fitness data
  • Organize and convey valuable digital data to create clarity

Therefore, it is quite clear that mobile applications are in high demand in the digital health services segment.

Mobile applications that can improve healthcare outcomes for the masses

Reviewing media information and research reports, it is clear that the most popular mobile applications in vogue are those that provide perfect access to point-of-care tools, while also enabling cost-effective and non-invasive clinical procedures. At the same time, the user experience of a mobile app is an important tool to create quality patient engagement.

Let’s take a look at the most popular mobile applications that can help transform patients’ lives:

Apple Health

Apple Health or simply Health is a very reliable health application for iPhone users. It collects data from wearable devices, fitness trackers, and other apps. From helping you set your sleep times to notifying you about pills, Apple’s Health app can do it all, and very quickly.

Apple’s Health app also stores verifiable vaccination data, including the COVID-19 vaccination, which can be downloaded and shared with others. Our favorite feature is the Emergency Medical ID.

To learn more about this app, click here.

Eye Care Live

Uncorrected visual impairment is a major public health concern at state, national and global levels. Early diagnosis of any type of eye problem can help restore vision and prevent permanent blindness. More than 1 million US citizens live with blindness. For many reasons, people under the age of 40 in the US are more prone to low vision, putting them at risk of losing their eyesight completely by the time they turn 65. Eyecare Live is a reliable health app that allows users to schedule a free eye test. You can also renew your prescriptions if they are less than 2 years old. For additional services, you can choose to pay a fee and schedule a meeting or eye test from the comfort of your living room. The HIPAA compliant digital eye care platform ensures you receive the best healthcare services through your smartphone.


Epocrates is one of the oldest and most popular modern health apps. It is a free mobile application that is well organized to meet the needs of the patients.

Available for iOS and Android operating systems, the application can help explore additional product features to enable digital treatment for patients. This healthcare app allows doctors to prescribe Rx and OTC monographs related to pharmacology, black box warnings, pregnancy and breastfeeding considerations and more. The app itself provides additional information, such as B. Drug Interaction Checker: to prevent harmful interactions between up to 30 brand, generic, OTC or alternative drugs simultaneously, along with real-time pill identification and recommendation. You can also subscribe to the paid version called Epocrates Plus for only $16.99/month!

Similar apps available on the Google Play Store that compete with Epocrates are EveryDose Medication Reminder and PocketRx.

Up to date

UpToDate is used more by healthcare professionals. This mobile application can help in managing a large clinical database. Most popular is that the application can be used in different regions by retrieving information in regional languages ​​as well.

UpToDate, Inc.
UpToDate, Inc.
UpToDate, Inc.
Source: Apple Store

WebMD Symptom Checker

WebMD Symptom Checker is an easy-to-access health app for general users. However, many doctors also use this app to learn about new symptoms and diagnoses, especially pandemics that have emerged in recent months. These include monkeypox, etc.

The app comes with a localized search engine to find the nearest drugstore, clinic, specialists and other services that help increase access to quality healthcare services in your area. It is one of the few health apps that comes with 100% data encryption in transit with strict privacy compliance. This app has been downloaded more than 10 million times from Google Play Store as of July 31, 2022.


Patients share their private health records with people they trust. But did you know that patient data is some of the most expensive data available on the dark web? This means data hackers are constantly on the lookout for sources where this data is readily available. Many health apps fail here. We chose Andaman7 because it helps to automatically manage clinical data without compromising privacy and data security. Tracking sensitive and private information is one of the most popular software applications used for gynecology related treatment procedures. Andaman7 helps patients manage data files themselves and can help patients communicate directly with healthcare professionals when needed.

Today, more than 300 hospitals across the US share patient care information with Andaman7. Only those who have permission from either the hospital or the patient have access to this data.


Doximity improves the productivity of practicing physicians and can help healthcare professionals stay in touch with contemporaries. The mobile application helps healthcare professionals share their opinions in a tight network and can improve healthcare outcomes for a large number of patients.

Top Health Tech News: Doctor Anywhere selects Vonage to power telemedicine services in Southeast Asia


A useful mobile application that can help the patient with virtual care. By mitigating risks in care, the given mobile application can encourage the patient to self-manage a process flow. Such a facility is used by almost 80% of patients in the US and can help manage automated information with a focus on healthcare management. From setting medication use alerts to managing valuable health data, CareZone is a popular option for healthcare professionals to improve mass patient outcomes.

Managing Mobile Application to Gain Benefits: Some Issues and Challenges

Mobile application management can be of great benefit if the patient is well trained in the use of mobile application technology. In most cases, patients fail to track information in mobile applications, increasing the risk of treatment interruption. Although most mobile applications are menu-driven, sometimes it becomes difficult for elderly patients suffering from chronic diseases to work according to the instructions.

Technology experts suggest that medical professionals should freely intervene to guide patients, especially the novices, to improve treatment outcomes according to expectations. On the other hand, such applications reduce physical pain and can provide wide access to the desired services under consideration.


Therefore, if you are looking for service optimization of healthcare systems, mobile applications are very effective. These apps can undoubtedly improve the productivity of healthcare professionals in the global healthcare market. Such managed applications provide one-stop access to world-class treatment procedures at a low cost and are commonly used by patients in countries such as the US, Germany and the UK. By reducing operational costs while saving time for stakeholders, it is estimated that such applications have increasing demand in a pandemic-stricken global economy.

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